@charset "UTF-8";
/* 대표 이름 필기체: 교보손글씨 2020 박도연 (무료, 웹 사용 가능) */
@font-face {
  font-family: "Kyobo2020";
  src: url("https://cdn.jsdelivr.net/gh/projectnoonnu/noonfonts_2112@1.0/KyoboHandwriting2020A.woff") format("woff");
  font-display: swap;
}

/* ===== 디자인 토큰 (대형 병원 홈페이지 톤: 각진 모서리, 얇은 테두리, 단색 블루 계열) ===== */
:root {
  --blue-900: #1A4A94;   /* 주요 버튼·강조 */
  --blue-700: #2763BA;   /* 브랜드 블루 */
  --blue-500: #008ACE;   /* 하늘색 포인트 */
  --blue-100: #EAF3FB;
  --teal: #2CA48F;
  --steel: #3298B7;
  --violet: #627AD0;
  --ink: #222222;
  --ink-soft: #555555;
  --muted: #888888;
  --line: #DDDDDD;
  --line-strong: #BBBBBB;
  --bg: #FFFFFF;
  --bg-alt: #F3F3F3;
  --footer: #31354E;
  --red: #D62839;
  --red-soft: #FDECEE;
  --green: #1E9E6A;
  --green-soft: #E5F6EE;
  --yellow-soft: #FFF5D6;
  --radius: 4px;
  --gutter: 40px;
  --header-h: 80px;
  --util-h: 36px;
  --font-head: "IBM Plex Sans KR", "Noto Sans KR", "Malgun Gothic", sans-serif;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: calc(var(--header-h) + var(--util-h) + 16px); -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  min-width: 320px;
  background: var(--bg);
  color: var(--ink);
  font-family: "Noto Sans KR", "Apple SD Gothic Neo", "Malgun Gothic", sans-serif;
  font-size: 16px;
  line-height: 1.7;
  word-break: keep-all;
  overflow-wrap: break-word;
}
h1, h2, h3 { font-family: var(--font-head); font-weight: 700; line-height: 1.35; margin: 0; letter-spacing: -0.03em; text-wrap: balance; }
p { margin: 0; }
img, svg { display: block; max-width: 100%; }

.wrap { max-width: 1280px; margin: 0 auto; padding: 0 var(--gutter); }
.center { text-align: center; }

/* ===== 버튼 ===== */
.btn {
  display: inline-flex; align-items: center; justify-content: center;
  background: var(--blue-700); color: #fff; text-decoration: none;
  font-weight: 700; border: 1px solid var(--blue-700); border-radius: var(--radius); cursor: pointer;
  padding: 13px 24px; font-size: 16px; font-family: inherit; white-space: nowrap;
  transition: background .2s, border-color .2s;
}
.btn:hover { background: var(--blue-900); border-color: var(--blue-900); }
.btn:focus-visible { outline: 3px solid var(--blue-500); outline-offset: 2px; }
.btn-sm { padding: 9px 18px; font-size: 15px; }
.btn-lg { padding: 17px 36px; font-size: 18px; }
.btn-block { width: 100%; }
.btn-light { background: #fff; color: var(--ink); border-color: #fff; }
.btn-light:hover { background: var(--bg-alt); border-color: var(--bg-alt); }
.btn[disabled] { opacity: .6; cursor: wait; }

/* ===== 헤더 ===== */
.site-header { position: sticky; top: 0; z-index: 50; background: #fff; border-bottom: 1px solid var(--line); }
.util-bar { border-bottom: 1px solid #EEEEEE; font-size: 13px; color: var(--muted); }
.util-inner { display: flex; justify-content: space-between; align-items: center; height: var(--util-h); }
.util-inner nav { display: flex; gap: 0; }
.util-inner nav a { color: var(--ink-soft); text-decoration: none; padding: 0 12px; position: relative; }
.util-inner nav a + a::before { content: ""; position: absolute; left: 0; top: 50%; height: 10px; margin-top: -5px; border-left: 1px solid var(--line); }
.util-inner nav a:hover { color: var(--blue-700); }
.util-inner nav a:last-child { padding-right: 0; }

.header-inner { display: flex; align-items: center; height: var(--header-h); }
.logo { display: inline-flex; align-items: center; gap: 12px; font-family: var(--font-head); font-weight: 700; font-size: 23px; color: #1F2A44; text-decoration: none; letter-spacing: -0.03em; line-height: 1; }
.logo-mark { width: 30px; height: 32px; flex-shrink: 0; }
.logo-cursor-bar { fill: var(--blue-700); }
.logo-text { display: inline-flex; align-items: center; }
.logo-cursor { display: inline-block; width: 3px; height: 1.05em; margin-left: 4px; background: var(--blue-700); animation: blink 1.05s steps(1) infinite; }
.gnb { flex: 1; display: flex; justify-content: center; gap: 56px; }
.gnb a { color: var(--ink); text-decoration: none; font-weight: 700; font-size: 17px; line-height: var(--header-h); position: relative; }
.gnb a::after { content: ""; position: absolute; left: 0; right: 0; bottom: -1px; height: 3px; background: var(--blue-700); transform: scaleX(0); transition: transform .2s; }
.gnb a:hover { color: var(--blue-700); }
.gnb a:hover::after { transform: scaleX(1); }

/* ===== 공통 섹션 ===== */
.section { padding: 100px 0; }
.section-alt { background: var(--bg-alt); }
.eyebrow { font-size: 15px; font-weight: 700; color: var(--blue-700); margin-bottom: 10px; }
h2 { font-size: 34px; font-weight: 700; color: var(--ink); margin-bottom: 16px; }
.section-lead { color: var(--ink-soft); font-size: 17px; margin-bottom: 44px; max-width: 800px; }
.fine { font-size: 14px; color: var(--muted); margin-top: 18px; }
.hl-naver { color: #03C75A; }  /* 네이버 브랜드 그린 */
.hl-ai { color: var(--blue-700); }
.hl-naver, .hl-ai { white-space: nowrap; }
.br-m { display: none; }  /* 모바일에서만 줄바꿈 */

.split { display: grid; grid-template-columns: 5fr 7fr; gap: 72px; align-items: start; }
.split-head { position: sticky; top: calc(var(--header-h) + 52px); }
.split-head .section-lead { margin-bottom: 0; }

.todo {
  display: inline-block; background: #FFF3BF; color: #7A5B00;
  border: 1px dashed #E0A100; border-radius: 2px;
  padding: 2px 8px; font-size: 13px; font-weight: 700;
}

/* ===== 1. 히어로 (배너형) ===== */
.hero {
  padding: 80px 0 120px;
  background: linear-gradient(100deg, #DCEBF8 0%, #EEF5FC 55%, #F7FAFD 100%);
  border-bottom: 1px solid #D5E4F2;
}
.hero-grid { display: grid; grid-template-columns: 1.25fr .75fr; gap: 64px; align-items: center; }
.hero .eyebrow { display: inline-block; background: var(--blue-700); color: #fff; padding: 4px 12px; border-radius: 2px; font-size: 14px; margin-bottom: 22px; }
.hero h1 { font-size: 50px; font-weight: 700; color: var(--ink); margin-bottom: 22px; }
.hero h1 em { font-style: normal; color: var(--blue-700); }
.hero .lead { color: var(--ink-soft); font-size: 19px; margin-bottom: 36px; max-width: 620px; }
.hero-note { font-size: 14px; color: var(--muted); margin-top: 12px; }

.phone {
  width: 100%; max-width: 360px; margin: 0 auto;
  background: #1F2A44; border-radius: 36px; padding: 14px 12px 12px;
  box-shadow: 0 24px 48px rgba(31, 42, 68, .22);
}
.phone-notch { width: 96px; height: 6px; background: rgba(255,255,255,.2); border-radius: 6px; margin: 0 auto 12px; }
.chat { background: #fff; border-radius: 26px; padding: 18px 16px; min-height: 400px; display: flex; flex-direction: column; gap: 14px; }
.chat-bubble { border-radius: 16px; padding: 12px 15px; font-size: 15px; line-height: 1.6; }
.chat-bubble.user { align-self: flex-end; background: var(--blue-700); color: #fff; border-bottom-right-radius: 4px; max-width: 85%; }
.chat-bubble.ai { background: var(--bg-alt); border-bottom-left-radius: 4px; min-height: 44px; }
.typing-line:empty { display: none; }
.typing-line.rec { font-weight: 700; color: var(--ink); margin-top: 8px; }
.typing-line.missing { margin-top: 14px; padding-top: 12px; border-top: 1px dashed var(--line-strong); color: var(--muted); font-weight: 700; }
.typing-line.is-typing::after { content: "\258D"; color: var(--blue-700); animation: blink 1s steps(1) infinite; }
@keyframes blink { 50% { opacity: 0; } }
.phone-caption { color: rgba(255,255,255,.55); font-size: 12px; text-align: center; margin-top: 10px; }

/* ===== 퀵메뉴 타일 ===== */
.quick { margin-top: -64px; position: relative; z-index: 2; }
.quick-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; }
.quick-tile {
  display: flex; flex-direction: column; min-height: 200px; padding: 30px 28px 26px;
  color: #fff; text-decoration: none; transition: filter .2s;
}
.quick-tile:hover { filter: brightness(1.07); }
.quick-tile h3 { font-size: 21px; font-weight: 700; margin-bottom: 12px; }
.quick-tile p { font-size: 15px; line-height: 1.6; opacity: .92; flex: 1; }
.quick-btn {
  align-self: flex-start; margin-top: 18px; border: 1px solid rgba(255,255,255,.7);
  padding: 6px 16px; font-size: 14px; font-weight: 500; border-radius: 2px;
}
.q1 { background: var(--blue-500); }
.q2 { background: var(--blue-700); }
.q3 { background: var(--teal); }
.q4 { background: var(--footer); }

/* ===== 2. 4개 AI 카드 ===== */
.ai-summary { display: grid; grid-template-columns: 2.2fr 1fr 1fr 1fr; margin-bottom: 20px; background: #fff; border: 1px solid var(--line); border-top: 2px solid var(--ink); }
.ai-summary div { padding: 18px 22px; display: flex; flex-direction: column; gap: 4px; }
.ai-summary div + div { border-left: 1px solid var(--line); }
.ai-summary span { font-size: 13px; color: var(--muted); font-weight: 500; }
.ai-summary b { font-family: var(--font-head); font-size: 24px; color: var(--ink); line-height: 1.3; }
.ai-summary div:first-child b { font-family: inherit; font-size: 16px; font-weight: 700; }
.ai-summary .bad { background: var(--red-soft); }
.ai-summary .bad b { color: var(--red); }

.ai-cards { display: grid; grid-template-columns: repeat(4, 1fr); gap: 20px; }
.ai-card { background: #fff; border: 1px solid var(--line); border-top: 3px solid var(--brand); border-radius: var(--radius); display: flex; flex-direction: column; overflow: hidden; }
.ai-card header { display: flex; align-items: center; gap: 12px; padding: 20px 22px 16px; border-bottom: 1px solid #EEEEEE; }
.ai-logo { width: 40px; height: 40px; border-radius: 10px; display: grid; place-items: center; flex-shrink: 0; }
.ai-logo svg { width: 22px; height: 22px; }
.ai-name { display: flex; flex-direction: column; line-height: 1.25; }
.ai-name b { font-size: 18px; font-weight: 700; color: var(--ink); }
.ai-name small { font-size: 12px; color: var(--muted); }
.ai-rank { list-style: none; margin: 0; padding: 14px 22px 18px; flex: 1; display: grid; gap: 4px; align-content: start; }
.ai-rank li { display: flex; align-items: center; gap: 10px; padding: 7px 0; font-size: 16px; color: var(--ink); }
.ai-rank li span { width: 22px; height: 22px; border-radius: 50%; display: grid; place-items: center; font-size: 12px; font-weight: 700; color: var(--brand); border: 1.5px solid var(--brand); flex-shrink: 0; }
.our-row { display: flex; align-items: center; justify-content: space-between; gap: 6px; padding: 14px 22px; background: #FFF6F7; border-top: 1px dashed #F0B8BF; font-size: 15px; font-weight: 700; color: var(--ink); }
.badge-miss { background: var(--red); color: #fff; font-weight: 700; font-size: 13px; padding: 2px 10px; border-radius: 2px; }

/* ===== 3. 비교 그림 ===== */
.compare { display: grid; grid-template-columns: 1fr 56px 1fr; gap: 0; align-items: stretch; }
.cmp-col { background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 28px; display: flex; flex-direction: column; }
.cmp-col.new { border: 2px solid var(--blue-700); padding: 27px; }
.cmp-head { display: grid; grid-template-columns: auto 1fr; column-gap: 12px; align-items: center; margin-bottom: 20px; }
.cmp-tag { grid-row: span 2; align-self: start; margin-top: 4px; font-size: 12px; font-weight: 700; padding: 3px 9px; border-radius: 2px; background: #EEEEEE; color: var(--ink-soft); }
.new .cmp-tag { background: var(--blue-700); color: #fff; }
.cmp-head h3 { font-size: 24px; color: var(--ink); }
.new .cmp-head h3 { color: var(--blue-700); }
.cmp-head p { font-size: 15px; color: var(--ink-soft); }

.cmp-arrow { display: grid; place-items: center; color: var(--blue-700); }
.cmp-arrow svg { width: 30px; height: 30px; fill: none; stroke: currentColor; stroke-width: 2.4; stroke-linecap: round; stroke-linejoin: round; }

/* 화면 목업 공통 */
.mock { flex: 1; border: 1px solid var(--line); border-radius: 8px; overflow: hidden; background: #fff; font-size: 13px; line-height: 1.45; }
.mock-bar { display: flex; gap: 5px; padding: 9px 12px; background: #F3F4F6; border-bottom: 1px solid var(--line); }
.mock-bar i { width: 8px; height: 8px; border-radius: 50%; background: #D3D6DB; }

/* 검색 결과 목업 */
.serp { padding: 14px 16px 12px; }
.serp-search { display: flex; align-items: center; gap: 8px; border: 2px solid #1F2A44; border-radius: 22px; padding: 7px 14px; font-weight: 500; color: var(--ink); }
.serp-search svg { width: 16px; height: 16px; fill: none; stroke: #1F2A44; stroke-width: 2.4; stroke-linecap: round; flex-shrink: 0; }
.serp-tabs { display: flex; gap: 14px; margin: 10px 4px 8px; font-size: 12px; color: var(--muted); border-bottom: 1px solid #EEEEEE; }
.serp-tabs span { padding-bottom: 6px; }
.serp-tabs .on { color: var(--ink); font-weight: 700; border-bottom: 2px solid var(--ink); }
.serp-list { list-style: none; margin: 0; padding: 0; }
.serp-list li { display: grid; grid-template-columns: 44px 1fr; column-gap: 8px; padding: 7px 4px; border-bottom: 1px solid #F2F2F2; }
.serp-list em { grid-row: span 2; align-self: start; font-style: normal; font-size: 11px; text-align: center; padding: 1px 0; border: 1px solid var(--line); border-radius: 2px; color: var(--muted); }
.serp-list b { font-weight: 500; color: #1A0DAB; white-space: nowrap; overflow: hidden; text-overflow: ellipsis; }
.serp-list small { font-size: 11px; color: #1E7E34; }
.serp-list .ad em { border-color: #E0A100; color: #9A6E00; }
.serp-list .ours { background: #F7F7F7; }
.serp-list .ours b { color: var(--ink); font-weight: 700; }
.serp-list .ours small { color: var(--ink-soft); }
.serp-page { display: flex; justify-content: center; gap: 12px; margin-top: 10px; font-size: 12px; color: var(--muted); }
.serp-page .on { color: var(--ink); font-weight: 700; }

/* AI 답변 목업 */
.ai-ans { padding: 16px 18px 14px; display: flex; flex-direction: column; gap: 10px; }
.ai-q { align-self: flex-end; max-width: 88%; background: #1F2A44; color: #fff; padding: 8px 12px; border-radius: 12px 12px 2px 12px; }
.ai-lead { color: var(--ink); }
.ai-picks { margin: 0; padding: 0; list-style: none; display: grid; gap: 6px; counter-reset: pick; }
.ai-picks li { counter-increment: pick; display: grid; grid-template-columns: 22px 1fr; column-gap: 8px; padding: 8px 10px; background: var(--blue-100); border-radius: 4px; color: var(--ink-soft); }
.ai-picks li::before { content: counter(pick); grid-row: span 2; width: 22px; height: 22px; border-radius: 50%; background: var(--blue-700); color: #fff; font-size: 12px; font-weight: 700; display: grid; place-items: center; }
.ai-picks b { color: var(--ink); font-weight: 700; }
.ai-ans sup { font-size: 10px; font-weight: 700; color: var(--blue-700); background: #fff; border: 1px solid #C9DBF0; border-radius: 3px; padding: 0 4px; margin-left: 4px; vertical-align: 2px; }
.ai-src { display: flex; flex-wrap: wrap; align-items: center; gap: 6px; padding-top: 10px; border-top: 1px solid #EEEEEE; font-size: 11px; color: var(--muted); }
.ai-src > span { font-weight: 700; color: var(--ink-soft); margin-right: 2px; }
.ai-src i { font-style: normal; background: #F3F4F6; border-radius: 10px; padding: 2px 8px 2px 4px; }
.ai-src i sup { margin: 0 3px 0 0; vertical-align: 0; }
.ai-miss { display: flex; justify-content: space-between; align-items: center; padding: 9px 10px; border: 1px dashed #E8A3AA; background: var(--red-soft); border-radius: 4px; font-weight: 700; color: var(--ink); }

/* 요약 항목 */
.cmp-points { margin: 20px 0 0; display: grid; gap: 0; border-top: 1px solid var(--line); }
.cmp-points div { display: grid; grid-template-columns: 96px 1fr; gap: 12px; padding: 11px 0; border-bottom: 1px solid #EEEEEE; font-size: 15px; }
.cmp-points dt { font-weight: 700; color: var(--muted); font-size: 14px; }
.cmp-points dd { margin: 0; color: var(--ink); }
.new .cmp-points dt { color: var(--blue-700); }

/* 한눈에 보는 차이: 핵심 변화 3가지 */
.shifts { margin-top: 56px; }
.shifts-title { font-size: 24px; color: var(--ink); margin-bottom: 20px; }
.shifts-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.shift-card { background: #fff; border: 1px solid var(--line); border-radius: 12px; padding: 28px 28px 26px; display: flex; flex-direction: column; }
.shift-k { font-size: 14px; font-weight: 700; color: var(--muted); margin-bottom: 18px; }
.shift-from { font-family: var(--font-head); font-size: 26px; line-height: 1.3; color: #B4BAC4; text-decoration: line-through; text-decoration-thickness: 2px; }
.shift-to { font-family: var(--font-head); font-size: 46px; line-height: 1.15; color: var(--blue-700); margin: 4px 0 18px; letter-spacing: -0.02em; }
.shift-to small { font-size: 18px; margin-left: 2px; letter-spacing: 0; }
.shift-desc { margin-top: auto; padding-top: 16px; border-top: 1px solid #EEEEEE; font-size: 15px; color: var(--ink-soft); line-height: 1.65; }
.shift-desc b { color: var(--ink); }
.shift-card.is-key { background: var(--blue-700); border-color: var(--blue-700); box-shadow: 0 18px 40px rgba(39, 99, 186, .25); }
.is-key .shift-k { color: rgba(255,255,255,.75); }
.is-key .shift-from { color: rgba(255,255,255,.45); }
.is-key .shift-to { color: #fff; }
.is-key .shift-desc { color: rgba(255,255,255,.85); border-color: rgba(255,255,255,.25); }
.is-key .shift-desc b { color: #fff; }

/* ===== 4. 체크리스트 ===== */
.check-layout { display: grid; grid-template-columns: 1fr 340px; gap: 40px; align-items: start; }
.checklist { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: 1fr 1fr; gap: 0; border-top: 2px solid var(--ink); }
.checklist li { border-bottom: 1px solid var(--line); }
.checklist li:nth-child(odd) { border-right: 1px solid var(--line); }
.checklist label {
  display: flex; gap: 14px; align-items: flex-start; cursor: pointer; height: 100%;
  background: #fff; padding: 20px 18px; transition: background .15s;
}
.checklist label:hover { background: #FAFAFA; }
.checklist input { width: 20px; height: 20px; margin: 3px 0 0; flex-shrink: 0; accent-color: var(--blue-700); }
.checklist label:has(input:checked) { background: var(--blue-100); }
.checklist label:has(input:checked) span { color: var(--blue-900); font-weight: 500; }
.checklist span { font-size: 16px; line-height: 1.55; }
.check-result {
  position: sticky; top: calc(var(--header-h) + 52px);
  background: var(--blue-700); color: #fff; padding: 32px 28px; transition: background .25s;
}
.check-label { font-size: 15px; font-weight: 700; padding-bottom: 12px; border-bottom: 1px solid rgba(255,255,255,.3); }
.check-score { font-size: 22px; margin: 14px 0 10px; }
.check-score strong { font-size: 72px; font-weight: 900; line-height: 1.1; }
.check-msg { font-weight: 700; font-size: 19px; line-height: 1.5; margin-bottom: 24px; min-height: 57px; }
.check-result.low { background: var(--red); }

/* ===== 5. 리포트 (다크 대시보드) ===== */
.dash {
  --d-bg: #0E1A33; --d-card: #15233F; --d-line: rgba(255, 255, 255, .09);
  --d-text: #E8EEF8; --d-soft: #9FB0CC; --d-mute: #6F82A3;
  --d-red: #FF5C6C; --d-comp: #8796B4; --d-green: #3DD68C; --d-yellow: #F5C451;
  background: var(--d-bg); color: var(--d-text); border-radius: 12px; padding: 32px;
  box-shadow: 0 30px 60px rgba(14, 26, 51, .25);
}
.dash-top { display: flex; justify-content: space-between; align-items: flex-end; gap: 24px; padding-bottom: 24px; border-bottom: 1px solid var(--d-line); }
.dash-badge { display: inline-block; font-size: 11px; font-weight: 700; letter-spacing: .14em; color: var(--d-yellow); border: 1px solid rgba(245, 196, 81, .5); padding: 3px 9px; border-radius: 3px; margin-bottom: 12px; }
.dash-title h3 { font-size: 26px; color: #fff; }
.dash-title p { font-size: 14px; color: var(--d-soft); margin-top: 4px; }
.dash-meta { list-style: none; margin: 0; padding: 0; display: flex; gap: 28px; }
.dash-meta li { display: flex; flex-direction: column; align-items: flex-end; }
.dash-meta b { font-family: var(--font-head); font-size: 26px; line-height: 1.1; color: #fff; }
.dash-meta span { font-size: 12px; color: var(--d-mute); }

.dash-kpis { display: grid; grid-template-columns: repeat(4, 1fr); gap: 14px; margin: 24px 0 16px; }
.kpi { background: var(--d-card); border: 1px solid var(--d-line); border-radius: 8px; padding: 18px 20px; display: flex; flex-direction: column; gap: 4px; }
.kpi-label { font-size: 13px; color: var(--d-soft); }
.kpi-num { font-family: var(--font-head); font-size: 38px; line-height: 1.1; color: #fff; }
.kpi-num small { font-size: 15px; color: var(--d-mute); margin-left: 3px; font-weight: 700; }
.kpi-bad .kpi-num { color: var(--d-red); }
.kpi-good { color: var(--d-green) !important; }
.kpi-mid { color: var(--d-yellow) !important; }
.kpi-sub { font-size: 12px; color: var(--d-mute); }
.kpi-bad { border-color: rgba(255, 92, 108, .35); }

.dash-grid { display: grid; grid-template-columns: 1fr 1.9fr; gap: 16px; margin-bottom: 16px; }
.dash-card { background: var(--d-card); border: 1px solid var(--d-line); border-radius: 8px; padding: 22px 24px; }
.dash-card-title { display: flex; justify-content: space-between; align-items: baseline; gap: 12px; font-size: 16px; font-weight: 700; color: #fff; margin-bottom: 14px; }
.dash-card-title span { font-size: 12px; font-weight: 500; color: var(--d-mute); }

.gauge { position: relative; max-width: 300px; margin: 18px auto 0; }
.gauge svg { width: 100%; overflow: visible; }
.gauge-track, .gauge-fill { fill: none; stroke-width: 16; stroke-linecap: round; }
.gauge-track { stroke: rgba(255, 255, 255, .08); }
.gauge-fill { stroke: var(--d-red); stroke-dasharray: 0 100; transition: stroke-dasharray 1.4s cubic-bezier(.2,.8,.2,1); filter: drop-shadow(0 0 6px rgba(255, 92, 108, .45)); }
.gauge-needle line { stroke: var(--d-comp); stroke-width: 3; stroke-linecap: round; }
.gauge-needle { transform-origin: 110px 115px; transform: rotate(-90deg); transition: transform 1.4s cubic-bezier(.2,.8,.2,1); }
.gauge-value { position: absolute; left: 0; right: 0; bottom: 2px; text-align: center; color: #fff; }
.gauge-value strong { font-family: var(--font-head); font-size: 50px; line-height: 1; color: var(--d-red); }
.gauge-value span { font-size: 16px; font-weight: 700; margin-left: 2px; color: var(--d-soft); }
.gauge-scale { display: flex; justify-content: space-between; max-width: 300px; margin: 8px auto 0; font-size: 11px; color: var(--d-mute); }
.gauge-legend { display: flex; flex-wrap: wrap; justify-content: center; gap: 6px 18px; font-size: 13px; color: var(--d-soft); margin-top: 18px; }
.gauge-legend.left { justify-content: flex-start; margin-top: 14px; }
.sw { display: inline-block; width: 10px; height: 10px; border-radius: 2px; margin-right: 7px; vertical-align: 0; }
.sw-bad { background: var(--d-red); }
.sw-comp { background: var(--d-comp); }

.area-wrap { display: grid; grid-template-columns: 1fr 1.1fr; gap: 20px; align-items: center; }
.radar-wrap { position: relative; height: 270px; }
.area-bars { list-style: none; margin: 0; padding: 0; display: grid; gap: 12px; }
.area-bars li { display: grid; grid-template-columns: 84px 1fr 50px; gap: 10px; align-items: center; }
.ab-name { font-size: 13px; color: var(--d-text); white-space: nowrap; }
.ab-bar { position: relative; height: 10px; background: rgba(255, 255, 255, .06); border-radius: 5px; }
.ab-bar i { position: absolute; left: 0; top: 0; height: 100%; border-radius: 5px; }
.ab-bar .comp { background: rgba(135, 150, 180, .45); }
.ab-bar .ours { background: var(--d-red); z-index: 1; height: 6px; top: 2px; }
.ab-val { font-size: 12px; color: var(--d-mute); text-align: right; }
.ab-val b { font-family: var(--font-head); font-size: 15px; color: var(--d-red); margin-right: 1px; }

.matrix-head { display: flex; justify-content: space-between; align-items: baseline; flex-wrap: wrap; gap: 8px 20px; margin-bottom: 6px; }
.matrix-head .dash-card-title { flex: 1; margin-bottom: 8px; }
.matrix-legend { display: flex; flex-wrap: wrap; gap: 6px 18px; font-size: 13px; color: var(--d-soft); }
.matrix-legend .cell { width: 22px; height: 22px; font-size: 11px; margin-right: 6px; vertical-align: middle; }
.matrix { width: 100%; border-collapse: collapse; table-layout: fixed; }
.matrix th { font-size: 13px; color: var(--d-soft); font-weight: 700; text-align: center; padding: 12px 6px; border-bottom: 1px solid var(--d-line); }
.matrix th:first-child { text-align: left; width: 34%; padding-left: 4px; }
.matrix td { text-align: center; padding: 7px 6px; border-bottom: 1px solid var(--d-line); }
.matrix td.q { text-align: left; font-size: 15px; color: var(--d-text); line-height: 1.4; padding-left: 4px; }
.matrix tfoot td { border-bottom: 0; padding-top: 12px; font-family: var(--font-head); font-size: 15px; color: var(--d-soft); }
.matrix tfoot td.q { font-family: inherit; font-size: 13px; color: var(--d-mute); }
.matrix tfoot b { color: #fff; }
.cell {
  display: inline-flex; align-items: center; justify-content: center;
  width: 100%; height: 38px; border-radius: 6px; font-style: normal; font-weight: 700; font-size: 15px;
}
.cell.c { background: rgba(61, 214, 140, .15); color: var(--d-green); }
.cell.m { background: rgba(245, 196, 81, .15); color: var(--d-yellow); }
.cell.n { background: rgba(255, 92, 108, .12); color: var(--d-red); }
.dash-note { font-size: 13px; color: var(--d-mute); margin-top: 18px; text-align: center; }
#report .center .btn-lg { margin-top: 32px; }

/* ===== 6. 자산 (콘텐츠 · 신뢰 · 구조 3그룹) ===== */
.asset-groups { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; align-items: stretch; }
.asset-group { --g: var(--blue-700); background: var(--bg-alt); border-top: 3px solid var(--g); border-radius: var(--radius); padding: 26px 22px 22px; display: grid; gap: 14px; }
.asset-group:nth-child(2) { --g: var(--teal); }
.asset-group:nth-child(3) { --g: var(--footer); }
.ag-head { padding: 0 4px 6px; }
.ag-tag { display: inline-block; font-size: 13px; font-weight: 700; color: #fff; background: var(--g); padding: 3px 12px; border-radius: 2px; margin-bottom: 10px; }
.ag-head h3 { font-size: 22px; color: var(--ink); }
.ag-head p { font-size: 14px; color: var(--muted); margin-top: 2px; }

.asset { background: #fff; border: 1px solid var(--line); border-radius: 6px; padding: 22px; display: flex; flex-direction: column; gap: 12px; transition: box-shadow .2s, transform .2s; }
.asset:hover { box-shadow: 0 10px 28px rgba(31, 42, 68, .08); transform: translateY(-2px); }
.asset-top { display: flex; align-items: baseline; gap: 10px; }
.asset-no { font-family: var(--font-head); font-weight: 700; font-size: 15px; color: var(--g); }
.asset h4 { margin: 0; font-family: var(--font-head); font-size: 19px; color: var(--ink); letter-spacing: -0.02em; }
.asset-desc { font-size: 15px; color: var(--ink-soft); line-height: 1.6; }
.asset-why { margin-top: 2px; padding-top: 12px; border-top: 1px dashed var(--line); font-size: 14px; color: var(--ink); line-height: 1.6; }
.asset-why span { display: block; font-size: 12px; font-weight: 700; color: var(--g); margin-bottom: 2px; }

/* 예시 미니 화면 공통 */
.asset-ex { margin: 0; min-height: 108px; padding: 14px; background: #FAFBFC; border: 1px solid #EEF0F3; border-radius: 6px; font-size: 13px; }

/* 01 질환 페이지 */
.ex-doc b { display: block; font-family: var(--font-head); font-size: 15px; color: var(--ink); margin-bottom: 8px; }
.ex-tabs { display: flex; gap: 4px; margin-bottom: 12px; }
.ex-tabs span { flex: 1; text-align: center; padding: 4px 0; font-size: 12px; background: #fff; border: 1px solid var(--line); border-radius: 2px; color: var(--ink-soft); }
.ex-tabs span:first-child { background: var(--g); border-color: var(--g); color: #fff; font-weight: 700; }
.ex-doc i { display: block; height: 7px; border-radius: 2px; background: #E4E8EE; margin-top: 7px; }
.ex-doc i.s { width: 70%; }

/* 02 FAQ */
.ex-qa p { display: flex; gap: 8px; align-items: flex-start; line-height: 1.5; }
.ex-qa p + p { margin-top: 10px; }
.ex-qa b { flex-shrink: 0; width: 20px; height: 20px; border-radius: 50%; display: grid; place-items: center; font-size: 11px; color: #fff; background: var(--ink); }
.ex-qa .a b { background: var(--g); }
.ex-qa .q { font-weight: 700; color: var(--ink); }
.ex-qa .a { color: var(--ink-soft); }

/* 03 의료진 */
.ex-doctor { display: grid; grid-template-columns: 40px 1fr; gap: 10px 12px; align-items: center; }
.ex-doctor .av { width: 40px; height: 40px; border-radius: 50%; background: radial-gradient(circle at 50% 38%, #C9D3E0 0 30%, transparent 31%), radial-gradient(circle at 50% 110%, #C9D3E0 0 48%, #E8EDF3 49%); }
.ex-doctor b { display: block; font-size: 14px; color: var(--ink); }
.ex-doctor small { font-size: 12px; color: var(--muted); }
.ex-chips { grid-column: 1 / -1; display: flex; flex-wrap: wrap; gap: 4px; }
.ex-chips span { font-size: 12px; padding: 2px 8px; border-radius: 999px; background: #fff; border: 1px solid var(--line); color: var(--ink-soft); }

/* 04 외부 언급 */
.ex-mention { display: grid; grid-template-columns: 1fr auto 1fr; grid-template-rows: 1fr 1fr; gap: 8px 14px; align-items: center; }
.ex-mention .ctr { grid-column: 2; grid-row: 1 / 3; padding: 10px 10px; border-radius: 6px; background: var(--g); color: #fff; font-weight: 700; font-size: 13px; line-height: 1.4; text-align: center; }
.ex-mention .src { position: relative; text-align: center; padding: 5px 2px; background: #fff; border: 1px solid var(--line); border-radius: 2px; color: var(--ink-soft); font-size: 12px; white-space: nowrap; }
.ex-mention .s1, .ex-mention .s2 { grid-column: 1; }
.ex-mention .s3, .ex-mention .s4 { grid-column: 3; }
.ex-mention .s1, .ex-mention .s3 { grid-row: 1; }
.ex-mention .s2, .ex-mention .s4 { grid-row: 2; }
.ex-mention .s1::after, .ex-mention .s2::after { content: ""; position: absolute; right: -14px; top: 50%; width: 14px; border-top: 1px dashed var(--g); }
.ex-mention .s3::after, .ex-mention .s4::after { content: ""; position: absolute; left: -14px; top: 50%; width: 14px; border-top: 1px dashed var(--g); }

/* 05 스키마 코드 */
.ex-code { background: #1F2A44; border-color: #1F2A44; color: #E6ECF5; font-family: Consolas, "SFMono-Regular", Menlo, monospace; font-size: 12px; line-height: 1.6; white-space: pre; overflow: hidden; }
.ex-code em { font-style: normal; color: #8FC1FF; }

/* 06 정보 일치 */
.ex-nap { list-style: none; display: grid; gap: 6px; }
.ex-nap li { display: flex; justify-content: space-between; align-items: center; padding: 6px 10px; background: #fff; border: 1px solid var(--line); border-radius: 2px; color: var(--ink-soft); }
.ex-nap b { font-size: 12px; padding: 1px 8px; border-radius: 2px; }
.ex-nap .ok { color: var(--green); background: var(--green-soft); }
.ex-nap .ng { color: var(--red); background: var(--red-soft); }

/* ===== 7. 진행 과정 (가로 5단계) ===== */
.flow { list-style: none; margin: 36px 0 0; padding: 0; display: grid; grid-template-columns: repeat(5, 1fr); gap: 12px; }
.flow-card { background: #fff; border: 1px solid var(--line); border-radius: 12px; padding: 22px 20px; display: flex; flex-direction: column; align-items: flex-start; gap: 10px; }
.flow-num { width: 36px; height: 36px; border-radius: 50%; background: var(--blue-700); color: #fff; font-family: var(--font-head); font-weight: 700; font-size: 16px; display: grid; place-items: center; }
.flow-card .duration { border-radius: 999px; }
.flow-card h3 { margin-top: 4px; font-size: 18px; line-height: 1.35; color: var(--ink); }
.flow-card p { flex: 1; font-size: 14px; line-height: 1.6; color: var(--ink-soft); }
.flow-you { align-self: stretch; margin-top: 6px; padding-top: 12px; border-top: 1px solid #EEEEEE; font-size: 13px; color: var(--muted); }
.flow-you b { display: block; margin-top: 2px; font-size: 14px; color: var(--ink); }
.flow-you.is-on b { color: var(--blue-900); }
.flow-loop { grid-column: 3 / 6; display: flex; align-items: center; gap: 10px; margin-top: 2px; font-size: 13px; font-weight: 700; color: var(--blue-700); }
.flow-loop::before, .flow-loop::after { content: ""; flex: 1; border-top: 2px solid var(--blue-700); opacity: .35; }
.flow-sum { margin-top: 24px; display: flex; flex-wrap: wrap; align-items: center; gap: 10px 24px; background: #fff; border: 1px solid var(--line); border-radius: 12px; padding: 18px 24px; font-size: 15px; }
.flow-sum span { font-size: 13px; font-weight: 700; color: var(--muted); }
.flow-sum b { color: var(--blue-900); }

.duration { display: inline-block; font-size: 13px; font-weight: 700; color: var(--blue-700); background: var(--blue-100); padding: 3px 12px; border-radius: 2px; }

/* ===== 대표 스토리 (따뜻한 에디토리얼 톤: 크림 배경 · 명조 제목 · 손글씨 포인트) ===== */
.story {
  --cream: #FAF6F0;
  --cream-deep: #F3EBE0;
  --warm-line: #E7DCCD;
  --warm-ink: #3A2E28;
  --warm-soft: #6B5D54;
  --terra: #B0623D;
  --font-serif: "Gowun Batang", "Nanum Myeongjo", serif;
  --font-hand: "Nanum Pen Script", cursive;
  padding: 120px 0 110px;
  background: var(--cream);
  color: var(--warm-ink);
}
.story .hand { font-family: var(--font-hand); font-weight: 400; }
.story .sig, .sig { font-family: "Kyobo2020", var(--font-hand, cursive); font-weight: 400; letter-spacing: 0; }

/* 표지 */
.story-cover { display: grid; grid-template-columns: 420px 1fr; gap: 88px; align-items: center; }
.ceo-photo { position: relative; margin: 0; aspect-ratio: 4 / 5; }
.ceo-photo::before { content: ""; position: absolute; inset: 22px -22px -22px 22px; border: 1.5px solid var(--terra); border-radius: 14px; opacity: .45; }
.ceo-photo img, .ceo-ph { position: absolute; inset: 0; border-radius: 14px; }
.ceo-photo img { width: 100%; height: 100%; object-fit: cover; box-shadow: 0 24px 50px rgba(90, 60, 40, .16); }
.ceo-ph { background: var(--cream-deep); display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 6px; color: var(--warm-soft); }
.ceo-ph svg { width: 56px; height: 56px; fill: none; stroke: currentColor; stroke-width: 1.4; opacity: .6; }
.ceo-ph p { font-size: 14px; font-weight: 700; }

.story-eyebrow { font-size: 15px; font-weight: 700; color: var(--terra); letter-spacing: .08em; margin-bottom: 18px; display: flex; align-items: center; gap: 12px; }
.story-eyebrow::before { content: ""; width: 28px; height: 1.5px; background: var(--terra); }
.story h2 { font-family: var(--font-serif); font-weight: 700; font-size: 44px; line-height: 1.4; letter-spacing: -0.02em; color: var(--warm-ink); margin-bottom: 28px; }
.cover-lead { font-size: 18px; line-height: 1.95; color: var(--warm-soft); }
.cover-sign { display: flex; align-items: baseline; gap: 14px; margin: 30px 0 22px; }
.cover-sign .hand { font-size: 40px; line-height: 1; color: var(--warm-ink); }
.sign-role { font-size: 14px; color: var(--warm-soft); }
.ceo-facts { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; gap: 6px; }
.ceo-facts li { font-size: 12px; padding: 4px 10px; letter-spacing: -0.01em; border: 1px solid var(--warm-line); background: #fff; border-radius: 999px; color: var(--warm-soft); }

/* 목차 */
.story-toc { display: grid; grid-template-columns: repeat(4, 1fr); margin: 96px 0 72px; border-top: 1px solid var(--warm-line); border-bottom: 1px solid var(--warm-line); }
.story-toc a { display: flex; gap: 12px; align-items: baseline; padding: 20px 18px; color: var(--warm-soft); text-decoration: none; font-size: 15px; transition: color .15s, background .15s; }
.story-toc a + a { border-left: 1px solid var(--warm-line); }
.story-toc a b { font-family: var(--font-serif); font-size: 20px; color: var(--terra); }
.story-toc a:hover { color: var(--warm-ink); background: rgba(255,255,255,.6); }

/* 본문 */
.story-text { position: relative; max-width: 720px; margin: 0 auto; }
.chapter { padding: 0 0 88px; }
.chapter + .chapter { padding-top: 80px; background: radial-gradient(circle, var(--terra) 1.5px, transparent 2px) center top / 14px 14px no-repeat; }
.ch-label { display: flex; align-items: center; gap: 12px; font-size: 14px; color: var(--warm-soft); margin-bottom: 18px; }
.ch-label span { font-family: var(--font-serif); font-weight: 700; color: var(--terra); letter-spacing: .04em; }
.chapter h3 { font-family: var(--font-serif); font-weight: 700; font-size: 34px; line-height: 1.45; letter-spacing: -0.02em; color: var(--warm-ink); margin-bottom: 36px; }
.chapter p { font-size: 17px; line-height: 1.85; letter-spacing: -0.01em; color: #54473F; margin-bottom: 22px; text-wrap: pretty; }
.chapter p b { font-weight: 700; color: var(--warm-ink); background: linear-gradient(transparent 62%, rgba(176, 98, 61, .16) 62%); }
.chapter p.lead-line { font-family: var(--font-serif); font-size: 22px; line-height: 1.7; color: var(--warm-ink); margin-bottom: 26px; }

/* 진료 기록 카드 */
.record {
  margin: 40px 0 44px; padding: 26px 30px 22px; background: #fff; border-radius: 6px;
  box-shadow: 0 1px 0 var(--warm-line), 0 14px 32px rgba(90, 60, 40, .08);
}
.record-head { display: flex; justify-content: space-between; align-items: baseline; padding-bottom: 12px; border-bottom: 2px solid var(--warm-ink); font-size: 13px; color: var(--warm-soft); }
.record-head span:first-child { font-family: var(--font-serif); font-weight: 700; font-size: 17px; color: var(--warm-ink); letter-spacing: .1em; }
.record-head b { color: var(--warm-ink); margin-left: 4px; }
.record-head b.sig { font-size: 22px; line-height: 1; }
.record-list { list-style: none; margin: 0; padding: 0; }
.record-list li { display: grid; grid-template-columns: 64px 1fr auto; gap: 14px; align-items: baseline; padding: 12px 0; font-size: 15px; border-bottom: 1px dashed var(--warm-line); }
.record-list time { font-family: var(--font-serif); font-size: 14px; color: var(--terra); font-weight: 700; }
.record-list b { font-weight: 500; color: var(--warm-ink); }
.record-list span { font-size: 13px; color: var(--warm-soft); text-align: right; }
.record-list .first b { color: var(--terra); font-weight: 700; }
.record-note { margin: 0; padding: 26px 0 6px; text-align: center; }
.record-note span { display: block; font-size: 13px; color: var(--warm-soft); margin-bottom: 6px; }
.chapter .record-note p { margin: 0; font-family: var(--font-serif); font-weight: 700; font-size: 24px; line-height: 1.4; letter-spacing: -0.01em; color: var(--warm-ink); }
.chapter .record-note p::before { content: "\201C"; color: var(--terra); margin-right: 2px; }
.chapter .record-note p::after { content: "\201D"; color: var(--terra); margin-left: 2px; }

/* 인용 */
.pull {
  margin: 52px 0; padding: 36px 0 32px; text-align: center; position: relative;
  font-family: var(--font-serif); font-weight: 700; font-size: 28px; line-height: 1.6; color: var(--warm-ink);
  border-top: 1px solid var(--warm-line); border-bottom: 1px solid var(--warm-line);
}
.pull::before {
  content: "\201C"; position: absolute; left: 50%; top: -30px; transform: translateX(-50%);
  width: 56px; height: 52px; background: var(--cream); font-family: Georgia, serif; font-size: 72px; line-height: 1.05; color: var(--terra);
}
.pull.two span { display: block; }
.pull.two span:last-child { color: var(--terra); }

/* 그날의 질문: AI 입력창 */
.ask-box { margin: 40px auto; max-width: 600px; }
.chapter .ask-label { font-size: 14px; color: var(--warm-soft); margin: 0 0 12px 6px; }
.ask-input { background: #fff; border: 1px solid var(--warm-line); border-radius: 20px; padding: 22px 22px 14px; box-shadow: 0 14px 32px rgba(90, 60, 40, .08); }
.chapter .ask-text { margin: 0; font-size: 19px; line-height: 1.75; color: var(--warm-ink); font-weight: 500; }
.ask-cursor { display: inline-block; width: 2px; height: 1.1em; margin-left: 3px; vertical-align: -3px; background: var(--blue-700); animation: blink 1.05s steps(1) infinite; }
.ask-bar { display: flex; justify-content: space-between; align-items: center; margin-top: 14px; padding-top: 12px; border-top: 1px solid #F1E9DE; font-size: 13px; color: #9A8B80; }
.ask-send { width: 34px; height: 34px; border-radius: 50%; background: var(--warm-ink); display: grid; place-items: center; }
.ask-send svg { width: 16px; height: 16px; fill: none; stroke: #fff; stroke-width: 2.4; stroke-linecap: round; stroke-linejoin: round; }

/* 병원과 환자 사이 */
.bridge { display: grid; grid-template-columns: 1fr 1.3fr 1fr; align-items: center; margin: 40px 0; padding: 30px 24px; background: #fff; border-radius: 6px; border: 1px solid var(--warm-line); }
.bridge-side { text-align: center; }
.bridge-side b { display: block; font-family: var(--font-serif); font-size: 24px; color: var(--warm-ink); }
.bridge-side span { font-size: 13px; color: var(--warm-soft); }
.bridge-mid { display: flex; align-items: center; gap: 10px; }
.bridge-mid i { flex: 1; height: 0; border-top: 2px dashed var(--terra); opacity: .55; }
.bridge-mid span { font-size: 14px; font-weight: 700; color: var(--terra); white-space: nowrap; }

/* 병원마케팅의 방향: 선언문 */
.belief { list-style: none; margin: 36px 0; padding: 0; border-bottom: 1px solid var(--warm-line); }
.belief li { display: grid; grid-template-columns: 76px 1fr; gap: 20px; padding: 28px 0; border-top: 1px solid var(--warm-line); }
.belief-no { font-family: var(--font-serif); font-size: 42px; line-height: 1; color: var(--terra); }
.chapter .belief p { margin: 0; font-size: 16px; line-height: 1.8; color: var(--warm-soft); }
.belief strong { display: block; margin-top: 6px; font-family: var(--font-serif); font-weight: 700; font-size: 23px; line-height: 1.6; color: var(--warm-ink); }
.belief mark { background: linear-gradient(transparent 62%, rgba(176, 98, 61, .22) 62%); color: inherit; padding: 0 2px; }

/* GEO 용어 (AI 장은 브랜드 블루) */
.term { margin: 32px 0; padding: 26px 28px; background: #fff; border-radius: 6px; border: 1px solid #D5E3F2; border-top: 3px solid var(--blue-700); }
.term b { display: block; font-family: var(--font-head); font-size: 21px; color: var(--blue-700); margin-bottom: 8px; }
.term b span { font-size: 14px; font-weight: 500; color: var(--muted); margin-left: 8px; }
.chapter .term p { margin: 0; font-size: 16px; line-height: 1.85; color: var(--ink-soft); }

/* 마무리 */
.wish { margin: 40px 0; padding: 8px 0; text-align: center; }
.chapter .wish p { font-family: var(--font-serif); font-size: 21px; line-height: 1.8; color: var(--warm-ink); margin: 0 0 22px; }
.chapter .wish p:last-child { margin-bottom: 0; }
/* 마무리: 커서 '진' 마크 아래 마지막 문장 */
.story-end { margin-top: 72px; padding: 48px 0 42px; text-align: center; border-top: 1px solid var(--warm-line); border-bottom: 1px solid var(--warm-line); }
.end-mark { display: block; width: 52px; height: 56px; margin: 0 auto 26px; color: var(--warm-ink); }
.chapter .end-line { font-family: var(--font-serif); font-weight: 700; font-size: 32px; line-height: 1.5; color: var(--warm-ink); margin: 0; }
.end-cursor { display: inline-block; width: 3px; height: 1em; margin-left: 8px; vertical-align: -4px; background: var(--blue-700); animation: blink 1.05s steps(1) infinite; }
.end-sign { display: flex; justify-content: center; align-items: baseline; gap: 12px; margin-top: 22px; }
.end-sign .sign-role { color: var(--warm-soft); }
.end-sign .hand { font-size: 38px; line-height: 1; color: var(--warm-ink); }

/* 접힌 상태 */
.story-text.is-collapsed { max-height: 1700px; overflow: hidden; }
.story-text.is-collapsed::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 260px; background: linear-gradient(rgba(250,246,240,0), var(--cream) 75%); pointer-events: none; }
.story-more {
  position: absolute; left: 50%; bottom: 28px; transform: translateX(-50%); z-index: 2;
  font: inherit; font-weight: 700; font-size: 16px; padding: 15px 32px; cursor: pointer;
  background: var(--warm-ink); color: #fff; border: 0; border-radius: 999px;
  box-shadow: 0 10px 24px rgba(58, 46, 40, .2);
}
.story-more:hover { background: var(--terra); }
.story-text:not(.is-collapsed) .story-more { display: none; }

/* ===== 8. 왜 진실한마케팅인가 ===== */
#why .section-lead { margin-bottom: 0; }
.why-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 44px; }
.why-card { border: 1px solid var(--line); border-radius: 12px; padding: 32px 30px; background: #fff; display: flex; flex-direction: column; }
.why-num { font-family: var(--font-head); font-size: 15px; font-weight: 700; color: var(--blue-700); letter-spacing: .04em; }
.why-card h3 { font-size: 21px; color: var(--ink); margin: 10px 0 12px; }
.why-card p { color: var(--ink-soft); font-size: 15.5px; line-height: 1.75; }

.why-brand { margin-top: 20px; background: #1F2A44; color: #fff; border-radius: 14px; padding: 48px; }
.wb-top { display: grid; grid-template-columns: 1fr auto; gap: 32px; align-items: end; padding-bottom: 32px; border-bottom: 1px solid rgba(255,255,255,.14); }
.wb-eyebrow { font-size: 14px; font-weight: 700; color: #9DB4D9; margin-bottom: 10px; }
.why-brand h3 { font-size: 34px; color: #fff; margin-bottom: 12px; }
.wb-left p:not(.wb-eyebrow) { max-width: 580px; font-size: 16px; line-height: 1.8; color: rgba(255,255,255,.78); }
.wb-left p b { color: #fff; }
.wb-sign { text-align: right; }
.wb-sign small { display: block; font-size: 13px; color: rgba(255,255,255,.6); margin-bottom: 6px; }
.wb-sign .sig { font-size: 46px; line-height: 1; color: #fff; }
.wb-values { list-style: none; margin: 32px 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); }
.wb-values li { padding: 0 24px; border-left: 1px solid rgba(255,255,255,.14); }
.wb-values li:first-child { padding-left: 0; border-left: 0; }
.wb-values b { display: block; font-family: var(--font-head); font-size: 44px; line-height: 1.1; color: #5CA8FF; margin-bottom: 10px; }
.wb-values span { font-size: 14px; line-height: 1.65; color: rgba(255,255,255,.78); }
.wb-close { text-align: center; padding: 22px; border-radius: 12px; background: #fff; color: #1F2A44; font-family: var(--font-head); font-weight: 700; font-size: 22px; line-height: 1.5; }
.wb-close em { font-style: normal; color: var(--blue-700); }

/* ===== 9. FAQ ===== */
.faq { display: grid; gap: 0; border-top: 2px solid var(--ink); }
.faq details { background: #fff; border-bottom: 1px solid var(--line); }
.faq summary {
  list-style: none; cursor: pointer; padding: 22px 60px 22px 22px; font-weight: 700; font-size: 17px; color: var(--ink); position: relative;
}
.faq summary:hover { color: var(--blue-700); }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::before { content: "Q"; color: var(--blue-700); font-weight: 900; margin-right: 12px; }
.faq summary::after {
  content: ""; position: absolute; right: 26px; top: 50%; width: 9px; height: 9px;
  border-right: 2px solid var(--ink-soft); border-bottom: 2px solid var(--ink-soft);
  transform: translateY(-70%) rotate(45deg); transition: transform .2s;
}
.faq details[open] summary::after { transform: translateY(-30%) rotate(-135deg); }
.faq details[open] summary { color: var(--blue-700); }
.faq details p { padding: 20px 22px 22px 48px; color: var(--ink-soft); font-size: 16px; background: #F8F8F8; border-top: 1px solid #EEEEEE; }

/* ===== 10. 최종 CTA + 폼 ===== */
.final { background: var(--blue-700); color: #fff; }
.final h2 { color: #fff; font-size: 40px; }
.final .section-lead { color: rgba(255,255,255,.85); }
.final-points { list-style: none; padding: 0; margin: 36px 0 0; display: grid; gap: 0; border-top: 1px solid rgba(255,255,255,.3); }
.final-points li { padding: 14px 0 14px 32px; position: relative; color: #fff; font-weight: 500; border-bottom: 1px solid rgba(255,255,255,.3); }
.final-points li::before {
  content: ""; position: absolute; left: 4px; top: 22px; width: 12px; height: 7px;
  border-left: 2.5px solid #fff; border-bottom: 2.5px solid #fff; transform: rotate(-45deg);
}
.apply-form { background: #fff; color: var(--ink); border-radius: var(--radius); padding: 40px; display: grid; gap: 18px; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.field label { display: block; font-size: 15px; font-weight: 700; margin-bottom: 8px; }
.field label b { color: var(--red); }
.field .opt { color: var(--muted); font-weight: 400; }
.field input {
  width: 100%; font: inherit; font-size: 16px; padding: 13px 14px;
  border: 1px solid var(--line-strong); border-radius: 2px; background: #fff; color: var(--ink);
}
.field input:focus { outline: none; border-color: var(--blue-700); box-shadow: 0 0 0 2px var(--blue-100); }
.field input.invalid { border-color: var(--red); }
.consent { display: flex; gap: 10px; align-items: flex-start; font-size: 14px; color: var(--ink-soft); cursor: pointer; padding: 14px; background: #F8F8F8; border: 1px solid #EEEEEE; }
.consent input { width: 18px; height: 18px; margin: 3px 0 0; flex-shrink: 0; accent-color: var(--blue-700); }
.consent.invalid span { color: var(--red); }
.form-msg { font-size: 15px; font-weight: 500; }
.form-msg:empty { display: none; }
.form-msg.error { color: var(--red); }
.form-msg.ok { color: var(--green); }
.form-msg.info { color: var(--blue-700); }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }

/* ===== 푸터 ===== */
.site-footer { background: var(--footer); color: rgba(255,255,255,.65); padding: 44px 0 52px; font-size: 14px; }
.site-footer .logo { color: #fff; margin: 0 0 16px; }
.site-footer .logo-cursor-bar { fill: #5CA8FF; }
.site-footer .fine { color: rgba(255,255,255,.45); }
.biz-info { list-style: none; margin: 0; padding: 0; display: flex; flex-wrap: wrap; row-gap: 4px; }
.biz-info li { padding: 0 14px; position: relative; }
.biz-info li:first-child { padding-left: 0; }
.biz-info li + li::before { content: ""; position: absolute; left: 0; top: 50%; height: 10px; margin-top: -5px; border-left: 1px solid rgba(255,255,255,.25); }
.biz-info span { color: rgba(255,255,255,.45); margin-right: 6px; }.biz-info a { color: inherit; text-decoration: none; }
.biz-info a:hover { color: #fff; text-decoration: underline; }

/* ===== 하단 고정 CTA (작은 화면 전용) ===== */
.sticky-cta { display: none; }

/* ===== 노트북 / 좁은 창 ===== */
@media (max-width: 1100px) {
  :root { --gutter: 32px; }
  .gnb { gap: 32px; }
  .hero h1 { font-size: 42px; }
  .check-layout { grid-template-columns: 1fr 300px; gap: 28px; }
  .checklist { grid-template-columns: 1fr; }
  .checklist li:nth-child(odd) { border-right: 0; }
  .flow { grid-template-columns: repeat(3, 1fr); }
  .flow-loop { grid-column: 1 / -1; }
}

@media (max-width: 900px) {
  .shifts-grid { grid-template-columns: 1fr; gap: 12px; }
  .dash-kpis { grid-template-columns: repeat(2, 1fr); }
  .dash-grid { grid-template-columns: 1fr; }
  .gnb, .util-bar { display: none; }
  .header-inner { justify-content: space-between; height: 64px; }
  :root { --header-h: 64px; --util-h: 0px; }
  .section { padding: 80px 0; }
  h2 { font-size: 30px; }
  .hero-grid { grid-template-columns: 1fr 300px; gap: 36px; }
  .hero h1 { font-size: 36px; }
  .quick-grid { grid-template-columns: repeat(2, 1fr); }
  .ai-cards { grid-template-columns: repeat(2, 1fr); }
  .compare { grid-template-columns: 1fr; }
  .cmp-arrow { height: 48px; }
  .cmp-arrow svg { transform: rotate(90deg); }
  .asset-groups { grid-template-columns: 1fr; }
  .asset-group { grid-template-columns: 1fr 1fr; }
  .ag-head { grid-column: 1 / -1; }
  .why-grid { grid-template-columns: 1fr; gap: 12px; }
  .why-brand { padding: 32px 28px; }
  .wb-top { grid-template-columns: 1fr; gap: 16px; }
  .wb-sign { text-align: left; }
  .wb-values { grid-template-columns: 1fr 1fr; gap: 24px 0; }
  .wb-values li:nth-child(3) { padding-left: 0; border-left: 0; }
  .wb-values b { font-size: 36px; }
  .split { grid-template-columns: 1fr; gap: 40px; }
  .split-head { position: static; }
  .story { padding: 88px 0 80px; }
  .story-cover { grid-template-columns: 300px 1fr; gap: 48px; }
  .story h2 { font-size: 34px; }
  .story-toc { grid-template-columns: 1fr 1fr; margin: 64px 0 56px; }
  .story-toc a:nth-child(3) { border-left: 0; }
  .story-toc a:nth-child(n+3) { border-top: 1px solid var(--warm-line); }
  .flow { grid-template-columns: repeat(2, 1fr); }
}

/* ===== 휴대폰 ===== */
@media (max-width: 640px) {
  .br-m { display: inline; }
  :root { --gutter: 16px; --header-h: 56px; }
  body { font-size: 16px; padding-bottom: 76px; }
  .header-inner { height: 56px; }
  .logo { font-size: 19px; gap: 10px; }
  .logo-mark { width: 25px; height: 27px; }
  .section { padding: 60px 0; }
  h2 { font-size: 25px; }
  .section-lead { font-size: 16px; margin-bottom: 30px; }
  .hero { padding: 36px 0 88px; }
  .hero-grid { grid-template-columns: 1fr; }
  .hero h1 { font-size: 28px; }
  .hero .lead { font-size: 16px; }
  .btn-lg { padding: 16px 20px; font-size: 17px; width: 100%; white-space: normal; }
  .quick { margin-top: -48px; }
  .quick-tile { min-height: 0; padding: 20px 16px; }
  .quick-tile h3 { font-size: 17px; margin-bottom: 6px; }
  .quick-tile p { font-size: 13px; }
  .quick-btn { margin-top: 12px; font-size: 12px; padding: 4px 10px; }
  .ai-summary { grid-template-columns: repeat(3, 1fr); }
  .ai-summary div:first-child { grid-column: 1 / -1; }
  .ai-summary div { padding: 12px 14px; }
  .ai-summary div:nth-child(2) { border-left: 0; }
  .ai-summary div:nth-child(n+2) { border-top: 1px solid var(--line); }
  .ai-summary span { font-size: 12px; }
  .ai-summary b { font-size: 20px; }
  .ai-summary div:first-child b { font-size: 14px; }
  .ai-cards { gap: 10px; }
  .ai-card header { padding: 12px; gap: 8px; }
  .ai-logo { width: 30px; height: 30px; border-radius: 8px; }
  .ai-logo svg { width: 17px; height: 17px; }
  .ai-name b { font-size: 14px; }
  .ai-name small { font-size: 11px; }
  .ai-rank { padding: 8px 12px 12px; gap: 0; }
  .ai-rank li { font-size: 13px; gap: 6px; padding: 5px 0; }
  .ai-rank li span { width: 18px; height: 18px; font-size: 11px; }
  .our-row { padding: 10px 12px; font-size: 12px; flex-wrap: wrap; }
  .badge-miss { font-size: 11px; padding: 1px 7px; }
  .cmp-col, .cmp-col.new { padding: 18px; }
  .cmp-points div { grid-template-columns: 84px 1fr; font-size: 14px; }
  .shifts { margin-top: 40px; }
  .shifts-title { font-size: 20px; }
  .shift-card { padding: 22px 20px; }
  .shift-to { font-size: 40px; }
  .check-layout { grid-template-columns: 1fr; }
  .check-result { top: auto; bottom: 84px; padding: 16px 20px; display: flex; align-items: center; gap: 16px; }
  .check-label, .check-result .btn { display: none; }
  .check-score { margin: 0; white-space: nowrap; }
  .check-score strong { font-size: 32px; }
  .check-msg { font-size: 15px; margin: 0; min-height: 0; }
  .dash { padding: 18px 14px; border-radius: 10px; }
  .dash-top { flex-direction: column; align-items: flex-start; gap: 16px; }
  .dash-title h3 { font-size: 21px; }
  .dash-meta { gap: 22px; }
  .dash-meta li { align-items: flex-start; }
  .dash-meta b { font-size: 21px; }
  .dash-kpis { grid-template-columns: 1fr 1fr; gap: 10px; }
  .kpi { padding: 14px; }
  .kpi-num { font-size: 30px; }
  .dash-card { padding: 16px 14px; }
  .gauge-value strong { font-size: 40px; }
  .area-wrap { grid-template-columns: 1fr; }
  .radar-wrap { height: 260px; }
  .area-bars li { grid-template-columns: 78px 1fr 44px; }
  .matrix th { font-size: 10px; padding: 10px 2px; }
  .matrix th:first-child { width: 38%; padding-left: 2px; }
  .matrix td { padding: 5px 2px; }
  .matrix td.q { font-size: 12.5px; padding-left: 2px; }
  .matrix tfoot td { font-size: 13px; }
  .cell { height: 30px; font-size: 13px; }
  .asset-group { grid-template-columns: 1fr; padding: 20px 14px 14px; }
  .asset { padding: 18px; }
  .why-card { padding: 22px; }
  .why-brand { padding: 26px 18px; }
  .why-brand h3 { font-size: 24px; }
  .wb-values li { padding: 0 14px; }
  .wb-values li:nth-child(odd) { padding-left: 0; }
  .wb-values b { font-size: 30px; }
  .wb-close { font-size: 17px; padding: 18px 14px; }
  .wb-sign .sig { font-size: 38px; }
  .story { padding: 64px 0 60px; }
  .story-cover { grid-template-columns: 1fr; gap: 40px; }
  .ceo-photo { width: 78%; max-width: 300px; margin: 0 auto; }
  .ceo-photo::before { inset: 14px -14px -14px 14px; }
  .story h2 { font-size: 27px; margin-bottom: 20px; }
  .cover-lead { font-size: 16px; line-height: 1.9; }
  .cover-sign .hand { font-size: 34px; }
  .story-toc { display: none; }
  .story-text { margin-top: 56px; }
  .chapter { padding-bottom: 60px; }
  .chapter + .chapter { padding-top: 56px; }
  .chapter h3 { font-size: 24px; margin-bottom: 24px; }
  .chapter p { font-size: 16px; line-height: 1.8; margin-bottom: 18px; }
  .chapter p.lead-line { font-size: 19px; }
  .record { padding: 20px 16px 16px; }
  .record-list li { grid-template-columns: 48px 1fr; gap: 4px 10px; }
  .record-list span { grid-column: 2; text-align: left; }
  .chapter .record-note p { font-size: 20px; }
  .pull { font-size: 21px; margin: 44px 0; padding: 30px 0 26px; }
  .ask-input { padding: 18px 16px 12px; border-radius: 16px; }
  .chapter .ask-text { font-size: 17px; }
  .bridge { grid-template-columns: 1fr; gap: 10px; padding: 22px 16px; }
  .bridge-mid { padding: 0 20%; }
  .belief li { grid-template-columns: 44px 1fr; gap: 12px; padding: 22px 0; }
  .belief-no { font-size: 30px; }
  .belief strong { font-size: 19px; }
  .chapter .wish p { font-size: 18px; }
  .story-end { padding: 38px 0 32px; }
  .end-mark { width: 42px; height: 45px; margin-bottom: 20px; }
  .chapter .end-line { font-size: 23px; }
  .end-sign .hand { font-size: 32px; }
  .story-text.is-collapsed { max-height: 1600px; }
  .flow { grid-template-columns: 1fr; gap: 10px; }
  .flow-card { padding: 18px; }
  .flow-sum { padding: 16px 18px; font-size: 14px; }
  .final h2 { font-size: 27px; }
  .apply-form { padding: 24px 18px; }
  .field-row { grid-template-columns: 1fr; }
  .sticky-cta {
    display: block; position: fixed; left: 0; right: 0; bottom: 0; z-index: 60;
    padding: 10px var(--gutter) calc(10px + env(safe-area-inset-bottom));
    background: #fff; border-top: 1px solid var(--line);
    transform: translateY(110%); transition: transform .25s;
  }
  .sticky-cta.show { transform: translateY(0); }
  .sticky-cta .btn { padding: 14px; font-size: 16px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .gauge-fill, .gauge-needle, .sticky-cta { transition: none; }
  .typing-line.is-typing::after, .logo-cursor, .ask-cursor, .end-cursor { animation: none; }
}
